Volume : 1, Issue : 1, June - 2012

Insights in to the Tomorrow Retailing in India: A Point of View and Method

Anuradha Averineni

Abstract :

Retailing is a great arrival in India to build and loyalty in every mind of customers. Retailing in India’s for big buzzy fast growing industry, most aggressive in Asia in expanding their business, thus creating very huge demand for real estate. Retailing, carried out by retailer who try to satisfy consumer needs by providing the link between them and the wholesalers. Retail has entered India as seen in sprawling shopping center, multi–stored malls and huge complexes offer shopping, entertainment and food all under one roof. Retailing in India is gradually inching its way towards becoming the boom industry. Retailing today occupies a key role in the world economy structure but very much a part of our lives. The new age of organized retailing is evolving into global, high–tech business. As soon as possible expect the India retail and to reach foreign shores soon. The India retailing marketing, which is the 5th largest retail destination globally according to industry estimates is Estimated to grow from the us $330 billion in 2007 to us $427 billion 2010 and $637 billion by 2015. The organized retail sector has only just penetrated 5% of India’s total retail environment. In India organized retail sector’s impact changed the lifestyle of the Indian consumers drastically. Organized retail is still a nascent industry in the country. Organized retail a clean chit so far as millions of MoM and PoP stores are concerned. Organized retail in India would grow at 38% annually and that the industry would touch the grandiose $60 billion mark by 2012. In India the retail growth is mainly in foods grocery retail chunk that comprises of 55–60% of total organized retail much higher than the global consumption pattern. Retailing and real estate are the two booming sectors of India in the present times.